Thinking out loud, in public.
Engineering insights, consulting lessons, and product thinking from the SimplyShip team.
We Replaced a $4,000/Month SaaS Tool With a Custom AI Agent in 6 Weeks
A client was paying $48k a year for a tool that did 80% of what they needed. We built the other 100% for less.
How to Add AI to Your Web App (The Right Way)
Most businesses want to add AI to their product but have no idea where to start. Here is how we do it at SimplyShip - including how we use Crate to spin up custom AI agents that remember users, automate workflows, and ship in days, not months.
How to Hire a Laravel Developer (Without Getting Burned)
Hiring a Laravel developer sounds simple until it isn't. Here is what actually separates good Laravel engineers from expensive mistakes - and how to tell the difference before you sign anything.
Rescue Your Software Project or Start Over? How to Decide
When a software project is failing, everyone wants a clear answer: fix it or throw it away. Here is the framework we use after diagnosing dozens of troubled codebases - and the questions that actually drive the decision.
How AI is Reshaping Software Consulting
AI is changing what clients expect from software consulting partners. From code generation to architecture decisions - here is how the best consultancies are adapting and how we use AI at SimplyShip.
Shipping Faster Without Breaking Things
Speed and quality are not opposites. Here is how we ship fast without breaking things - the specific engineering practices that make the difference in high-velocity projects.
Why Project Rescues Fail (And How to Fix That)
Most software project rescues fail for the same reasons. After diagnosing dozens of troubled codebases, we have learned to spot the warning signs early - and what actually turns them around.